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Lara Miró is an experienced Brand Manager currently working at Naturitas since March 2023, previously serving as an Assistant Brand Manager at Henkel from January 2022 to March 2023. At Henkel, responsibilities included collaborating on National Brand Strategies, implementing digital campaigns, and conducting market research for brand growth. Lara also worked as a Consultant at EY in 2019, focusing on improving retail store profitability for FMCG companies and luxury brands. Education includes a Bachelor of Business Administration from Esade and an exchange program at the Stockholm School of Economics. Currently, Lara is pursuing a Master's in Interior Design at the Escuela Madrileña de Decoración.