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Katherine Tequia Morales is an accomplished marketing professional with extensive experience in brand management and marketing strategy. Currently serving as Senior Brand Manager for Perfumery and Gifts at Natura &Co since January 2024, Katherine is responsible for developing and implementing an omnichannel marketing strategy in alignment with regional marketing initiatives. Prior experience includes a significant tenure at Avon, where Katherine progressed from Brand Manager to Gerente de Marketing for Fashion & Home, overseeing marketing plans and innovation strategies across multiple beauty categories. Katherine holds a Licentiate degree in Business Administration from Universidad 'Alejandro de Humboldt' and multiple diplomas in marketing and management from prestigious institutions, including a Master of Business Administration focused on finance from Universidad Metropolitana (VE).