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Michel Proulx has extensive experience in the field of digital commerce and web management. Michel started their career in 2002 as a Business Systems Coordinator at Intrawest, where they were responsible for training, documentation, and troubleshooting of reservation and content management systems. Michel then moved on to roles such as Business Systems Manager at Intrawest Central Reservations and Manager of Web Operations at Intrawest ULC, where they managed web projects and drove online revenue growth. In 2009, they joined FCV Technologies as a Project Manager before transitioning to lululemon athletica as an Ecommerce Operations Manager and later as an Ecommerce Business Solutions Manager. Michel then worked at Safariland as an eCommerce Site Manager before joining Clearly as a Senior Manager and later as Director of Web Experience. Michel is currently working at Native Shoes, where they hold the position of Director of Digital Commerce.

Michel Proulx attended Algonquin College of Applied Arts and Technology from 1995 to 1997, where they obtained a Diploma in Fire Protection and Safety Technician.