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João Bernardo Valentin Casali is an accomplished professional with extensive experience in leadership roles across various organizations focused on sustainability and regenerative practices. As Latin America Lead at NATIVA since February 2023, João drives the expansion of the company in the region. João Bernardo serves on the Board of Directors for Sistema B Internacional and holds the title of Emeritus Advisor for Sistema B Brasil, contributing to governance and cultural committees. Involvement with the Wellbeing Economy Alliance and as Co-Founder of Iönica highlights a commitment to transformative economic practices. João's educational background includes a Master of Arts in Regenerative Economics from Schumacher College and a Master's in Environmental Business Management from COPPE/UFRJ, among other degrees in law and participatory methodologies.