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Tom Hawkins has a wealth of experience in the field of growth, acquisition, digital marketing, and more. Tom began their career in 2004 as an Artist Manager for Monumental Management. In 2007, they moved to Gryphon Records as a Label Manager, and then in 2010 they took on the role of Assistant Producer at 2110. In 2011, they began at Mindshare UK as a Business Director, and in 2016 they were promoted to Associate Director at the7stars. In 2017, they became a Digital Marketing Consultant at Three Mobile, and then in 2018 they joined Yolt as Head of Growth and Sr. Acquisition Manager. In 2022, they were appointed Head of Growth at Scan.com.

Tom Hawkins has a 2:1 BA in Italian & Linguistics from UCL, obtained in 2005. In 2019, they obtained a Mini MBA in Brand Management from the Marketing Week Mini MBA with Mark Ritson. Tom also holds certifications from the same institution for a Marketing Week Mini-MBA obtained in 2017 and a Reforge Advanced Growth Strategy. Prior to this, they attended Whitgift, though no degree was obtained.