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Asma Mehmood is a Brand Manager at National Food Products Company (NFPC Group), with previous experience as an Assistant Brand Manager Marketing at the same company. Prior to that, Asma worked as a Key Account Manager at Souq.com and as a Global Program Officer at the International Rescue Committee. As a Junior Consultant at The World Bank, Asma focused on facilitation, correspondence with partner organizations, drafting evaluation work plans, schedules, report writing, and editing. Asma holds a MS in Project Management from Bahria University and a MSDS in Development Economics and International Development from Iqra University.