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Jason Lucas has extensive experience in the motorsports industry, primarily with NASCAR and International Speedway Corporation (ISC). Jason has held various roles, including Vice President, Business Operations, Midwest Region at NASCAR, where they oversee marketing campaigns, on-site event experiences, and track marketing strategies. Prior to this, they served as Sr. Director Marketing and Event Experience Midwest Region at NASCAR and held the position of Director Track Marketing, Midwest Region. At ISC, Jason held the role of VP, Marketing and Communications at Michigan International Speedway, where they led promotional campaigns and managed partnerships. Jason also served as Director of Consumer Marketing at Daytona International Speedway, overseeing brand initiatives, advertising, and event-marketing plans. Throughout their career, Jason has demonstrated expertise in marketing, communications, and strategic growth within the motorsports industry.

Jason Lucas attended Central Michigan University from 1999 to 2004 and earned a Bachelor of Arts degree. The field of study is not specified.