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Daniel Nicholson has held a variety of roles in the food and beverage industry since 2006. From 2006 to 2007, they worked as an Engineering Tech VI for the Texas Department of Transportation. Daniel then moved to Iberdrola Renewable Energy Services, where they worked as an Analyst from 2007 to 2008. In 2008, they began working for NadaMoo! as President & CEO, where they were responsible for team building and brand building, as well as developing the long term strategy and positioning for the company. In addition, they also held the role of Financial Controller, managing the day to day accounting and operations related portion of the business. In 2011, they began working for Beanitos, Inc. as an Accounting Manager, where they played a vital role in transitioning the company from its period of operation by the founders to its larger company form after a private equity investment.

Daniel Nicholson attended The University of Texas at Austin from 2002 to 2007, graduating with a Bachelor of Science in Mechanical Engineering. During their time there, they also obtained a Minor in Business Foundations from the Texas McCombs School of Business between 2005 and 2007.