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Joseph Chicoskie, Myomo’s Director of Marketing, is an established marketing executive with corporate and advertising agency experience. He brings over 20 years of experience in marketing project management in diverse industries, including direct-to-consumer medical device marketing. Highly skilled in marketing communications and multichannel marketing, including digital marketing, social media, email, and direct marketing, for customer acquisition and retention. At Myomo, he has fine-tuned marketing efforts to maximize lead generation while minimizing the expected growth in cost per pipeline add. In 2022, Chicoskie transitioned Myomo, Inc. to a more diverse multichannel marketing strategy, adding TV advertising supporting the company’s strategic pivot to direct billing.