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Matteo Lettieri is the Founder & CEO of MY BENI, a company they established in March 2020. Matteo also co-founded Frida Verde in July 2020, where they served until September 2021. Prior to these ventures, Matteo was a co-founder of nasire from January 2015 to January 2021.

Matteo Lettieri attended the Universidad Carlos III de Madrid from 2013 to 2014, where they pursued studies in Business Administration and Management. Prior to that, from 2011 to 2014, they were enrolled at the Lucerne University of Applied Sciences and Arts, focusing on Business Administration.