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Emma Kennerö Wallin has a diverse work experience in various companies. Emma currently serves as the Head of Customer Experience and Loyalty, Nordics at Musti Group since January 2020. Prior to this, Emma worked at SAS - Scandinavian Airlines where they held multiple roles including Team Lead - Engagement cross-functional Marketing Team from January 2019 to January 2020, and Customer communication manager CRM from April 2018 to September 2019. Emma also worked as a Project Manager CRM at Coop Sverige from February 2014 to April 2018. Additionally, Emma served as a Partner & Project Manager at Hubbster Group from August 2013 to August 2014, and as a Marketing Coordinator at Coop Sverige from 2012 to 2013.

Emma Kennerö Wallin attended Berghs School of Communication in 2018, where they studied digital marknadskommunikation. In 2015, they took a diplomutbildning inom CRM och kundutveckling at Swedma, Dubblera. Prior to that, from 2011 to 2013, they studied marknadsföring och ekonomi at IHM Business School, earning a degree in Marknadsekonom DIHM.