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Javier Sainz de los Terreros is a seasoned professional in digital communication and marketing within the cultural sector, currently serving as the Digital Communication Manager at the Museo Nacional del Prado since February 2017. With extensive experience in social media management, Javier oversees platforms such as Instagram, Twitter, and Facebook, engaging a follower base of up to 4 million. Previous roles include Social Media Manager at the Prado (2012-2016), Communication and Marketing Specialist at ASIMETRICA, and Communication and Marketing Manager at Elmuro Theatre Productions. Javier's early career includes advertising efforts for Madrid City Council and press promotion for the Prado. Academic credentials include a Master’s in Cultural Policy and Management from City, University of London, and dual Licenciaturas in Publicidad y Relaciones Públicas and Humanidades from the University of Navarra.