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Nafisakhon developed and implemented a comprehensive social media strategy for Musaffa to increase web traffic and brand awareness. Nafisakhon carries professional experience in terms of Social Media Marketing and community development. She has a profound background in creating brand awareness in London-based Halal Tourism company. Nafisakhon has also experience in community building for Muslim Women Travelers around the world. She provides research, commentary, and actionable insights to structure the online community of the company.