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Carlos Chacon has extensive experience in trade marketing and product management, currently serving as Jefe Trade Marketing at En busca de nuevos desafíos since June 2016. Prior to this role, Carlos held various positions at Multitiendas Corona from October 2008, including Product Manager for menaje, decoración, and motorizados, as well as Product Manager and Coordinador Visual Merchandising for electro and deco hogar. Responsibilities included generating strategies for store visual and commercial standards, as well as developing instructional materials for collections and new trends in collaboration with the commercial area. Carlos began the professional journey at Falabella as a visual merchandising specialist from January 2006 to February 2008. Educationally, Carlos holds a degree in public relations, sales, and commercial promotion from John F. Kennedy, completed between 1999 and 2003.