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Sarah-Yasmin Thierer is an experienced professional in eCommerce and project management, currently serving as Senior Manager Ecommerce at Müller Holding GmbH & Co. KG since September 2021. In this role, responsibilities include the development and management of online store strategies and processes, coordination of projects, and oversight of external service providers. Prior to this position, Sarah-Yasmin held various roles at AL-KO Vehicle Technology Group, focusing on eBusiness and customer analytics, and at Staatliche Toto-Lotto GmbH Baden-Württemberg, where responsibilities encompassed website strategy and quality management. Additional experience includes independent work as a Communication Manager and a background in teaching communications courses. Sarah-Yasmin holds a Bachelor of Arts in Informationsmanagement & Corporate Communications from Hochschule Neu-Ulm.