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Giselle Felix serves as the Head of Primary Health Care at BenCorp, leading health and wellness initiatives for client companies with a focus on preventive strategies and continuous care. As Chief Wellness Officer at Mude Wellness Media and Founder & CEO of Healthfy, Giselle improves healthcare through technology to enhance workforce lifestyle impacts. Founding Meu Spa, Giselle develops exclusive methodologies for corporate wellness based on recent research on productivity. Additionally, as a volunteer VP of Entrepreneurship & Innovation at ASSESPRO - RJ and a former Wellness Specialist at WinSocial, Giselle contributes to advancing evidence-based wellness programs. Giselle's educational background includes a Master's degree in Telemedicine and Telehealth from UERJ, an MBA in UX Research and Design from Centro Universitário de Tecnologia de Curitiba, and a Bachelor of Applied Science in Physiotherapy from Estácio.