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Sami Hanhijärvi has a strong background in data analytics and artificial intelligence. Sami currently serves as the Chief Analytics Officer at MTV Oy, where they lead a team responsible for all analytics and data. Prior to this, Sami held roles at Bitfactor Oy as the Head of Artificial Intelligence and Principal Consultant, where they developed AI consultancy services and designed data and AI strategies for clients. Sami also worked at Sanoma as a Lead Data Scientist, leading and inspiring a team of data scientists and implementing analytical products and services. Sami has a research background, having worked as a project researcher at the University of Helsinki and as a researcher at the Helsinki University of Technology. Sami also has experience as a software developer at companies such as Datex Ohmeda and Accenture. Overall, Sami has extensive experience in leading teams, designing strategies, and implementing complex analytics and AI solutions.

Sami Hanhijärvi obtained their MSc degree in Computer Science from Teknillinen korkeakoulu-Tekniska högskolan, where they studied from 2000 to 2005. Subsequently, they pursued further academic achievements and successfully completed their Doctor of Science degree in Data mining from Aalto University, covering the period from 2006 to 2012.