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Brett DiFranco is a seasoned digital marketing professional with extensive experience in paid search. Currently serving as the Director of Paid Search at Marcus Thomas LLC since August 2015, Brett has progressed through various roles including Associate Director of Search Marketing and Senior Paid Search Manager, where responsibilities involved overseeing the development of paid search program strategies and analyses for clients. Prior to this, Brett worked at Company 119 as a Digital Marketing Project Manager/PPC Specialist, focusing on optimizing websites to attract target audiences and enhancing both offsite and onsite activities. Brett holds a Bachelor's degree in New Media & Communication Technology from The Ohio State University, attained between 2009 and 2012.