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Ganesh Ramanathan has extensive experience in marketing and business analysis. Ganesh began their career in 2007 as a Product Analyst and Program Analyst at Infosys Limited. In 2012, they became a Business Analyst Intern at Schneider Electric. Ganesh then moved to MineSense Technologies Ltd. in 2013 as a Business Analyst. In 2014, they took on the role of Marketing Manager, Credit Cards at Vancity. In 2015, they became a Marketing Manager - Email, CRM & Loyalty at Best Buy Canada. In 2019, they were appointed Manager, Retention & Email Marketing at lululemon, where they were responsible for driving several million $$ annual e-commerce revenue and influencing revenue in-store through email and push messaging marketing channels across Canada and the U.S. In 2021, they took on the role of Director, Lifecycle Marketing at Bench Accounting, and in 2022, they were appointed Director, Lifecycle & Product Marketing at Moz.

Ganesh Ramanathan completed a Bachelor of Engineering (B.Eng.) in Electronics and Communications from SRM University between 2003 and 2007. Following this, they obtained a Master of Business Administration from UBC Sauder School of Business in Strategy & Marketing Management between 2011 and 2013.