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Libby Coe is an accomplished marketing professional with extensive experience in strategic marketing roles, primarily in the financial services sector. Currently serving as the Head of Marketing at Octopus Investments since August 2019, Libby has developed and managed a comprehensive marketing strategy with a significant budget aimed at financial advisers and wealth managers. Prior to this, Libby held various marketing positions within Octopus Investments and Octopus Real Estate, demonstrating a strong capability in campaign management, lead generation, and data analytics. Libby's earlier career includes a pivotal role at Investec Bank plc, where innovative marketing strategies led to significant client acquisition and industry recognition. A solid educational foundation in digital marketing and professional marketing complements Libby's expertise in building relationships and influencing stakeholders across all levels of an organization.