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Sabina Kaplan is a seasoned entrepreneur and executive with extensive experience in e-commerce and brand management within the motorsport and modern design sectors. As the Founder, CEO, and Chief Crafter at MUMALOO since August 2022, Sabina leads innovative initiatives. Additionally, Sabina has served as the Director of E-Commerce at Motorsport Network since June 2016, overseeing its extensive digital presence catering to motorsport enthusiasts worldwide. At Motorstore.com, also since January 2016, Sabina holds the position of President/CEO, driving the design and distribution of licensed motorsport merchandise. Sabina is the CEO and Co-Founder of ModernLook.com, launched in September 2014, which focuses on the modern male market with a curated eCommerce approach. Earlier, from March 2010 to June 2013, Sabina founded Yapik, a mobile application connecting college students for local exchange of goods and services.