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A well-known executive in the global events industry, Popp was previously President of International at GES, a leading global face-to-face events and trade show services company, where he led teams throughout Europe, the Middle East and Asia. Additionally, he is currently a Board Director of InGo, a provider of social marketing for both virtual and in-person events and is on the Advisory Board of the Virtual Events Institute. Prior to GES, Popp held commercial roles with L.E.K. Consulting and Royal Dutch Shell and was based across three European countries.