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Sam Choy has extensive work experience in marketing and strategy roles. Currently, they serve as the Vice President and Chief Marketing & Strategy Officer at Moody Bible Institute, where they lead a high-performance marketing organization with teams in various areas such as brand & enrollment marketing, strategic communications, and digital marketing. Prior to this role, they were the Vice President and Chief Marketing Officer at the same institute. Sam has also held marketing leadership positions at Trinity International University, Opportunity International, Siemens, Bacon's Information, Divine Interventures, Zurich North America, CM Partners, RAPP, and Frankel Media Group.

Sam Choy completed their Executive Education at Northwestern University - Kellogg School of Management in 2022. Sam also holds a Master of Business Administration (MBA) degree with a focus on Marketing/Finance from DePaul Driehaus College of Business. Additionally, they have obtained several certifications including Certified Collegiate and Club Volleyball Official from USA Volleyball, LEED GA from Siemens, and Series 6 & 7 Licenses from Kemper.