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Arthur Piaton is an accomplished marketing and business professional with a diverse background in brand content and client management. Currently serving as VP Business at Nouveau Monde | Groupe CEETADEL since January 2024, Arthur has also excelled as Brand Content Director at Monet + Associés since October 2019. Previous roles include Directeur commercial at Publicis Conseil, where significant campaigns were developed for notable clients such as BNP Paribas, General Mills (Yoplait), and Laurent Perrier. Expertise was further honed at TBWA\Paris, with various leadership positions managing major brands including Cetelem and OUIGO. Arthur began the career in marketing and client services at Havas Sports & Entertainment and holds a degree in Marketing from OMNES Education.