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Ritwika Sengupta currently serves as a Brand Manager Activation for Cadbury Dairy Milk and Brand Manager for Powered Beverages (Tang) at Mondelēz International, overseeing sales and distribution in Kolkata Metro with a portfolio valued at approximately Rs 140 crore and leading a team of 8 sales executives alongside an extensive indirect sales force. Previously, Ritwika worked as an Area Sales Manager at Mars, managing sales territories in Tamil Nadu and overseeing a sales team responsible for both urban and rural markets. Ritwika's career began with Tata Consultancy Services as a Trainee, followed by a role as a Systems Engineer at TIS Labs Pvt Ltd. Ritwika also completed a summer internship at Godrej Consumer Products Limited, contributing to the growth strategy for a hair color product. Academic qualifications include a PGPM in Marketing & Operations from the Management Development Institute, Gurgaon, and a B.Tech in Electronics and Communication Engineering from Netaji Subhash Engineering College.