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Arti Prasad has extensive experience in digital marketing, having worked in various roles and companies over the years. Their most recent position was as the Director of Digital Marketing at MoEngage, where they have been since August 2022. Prior to that, they held the role of Associate Director of Digital Marketing at the same company from February 2022 to August 2022. They also served as the Head of Social and Paid Media at MoEngage from December 2020 to February 2022. Before joining MoEngage, Arti worked at Ogilvy & Mather as a Senior Media Planner from September 2016 to December 2018. They also held positions at Opinio as a Digital Marketing Manager from September 2015 to August 2016, at Wadhwani Foundation as a Senior Associate of Digital Marketing from November 2014 to September 2015, at Adodis Technologies as an SEM Team Lead from May 2013 to September 2014, at Contakt Tech Solutions Pte.LTD/Datastream Research Analysis Pvt Ltd as an SEO Content Developer from September 2011 to July 2012, and at Hexpress Ltd/Darshan Softech Pvt Ltd as a Search Engine Optimizer (SEO) from October 2010 to March 2011. Overall, Arti Prasad has a strong background in digital marketing and has held various managerial and strategic roles throughout their career.

Arti Prasad completed a Bachelor of Engineering (B.E.) in Telecommunications Engineering from Dayananda Sagar College of Engineering in Bangalore from 2005 to 2009. In 2017 and 2018, they pursued a PG in Media Advertising and PR with a focus on Digital Communication and Media/Multimedia at MICA | The School of Ideas. Arti also obtained certifications in Inbound Marketing from HubSpot in August 2016 and in Google Adwords in August 2014.