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Rachel Hanon is an accomplished digital marketing professional with 8 years of experience in various sectors, including hospitality, tourism, food and beverage, and consumer packaged goods (CPG). Currently serving as the Senior Manager of Marketing & Ecommerce at Modus by PM Hotel Group since March 2024, Rachel previously operated a digital marketing consulting firm and held key roles at companies such as 4th & Heart, Homepolish, and J Public Relations. Proficient in project management and data analytics, Rachel excels in driving growth and revenue, with expertise spanning paid and organic social media, SEM, Amazon marketing, influencer marketing, and email marketing. Educationally grounded with a Bachelor's Degree from Fordham University and a certificate in Performance Marketing from Ludwig-Maximilians-Universität München, Rachel has also supported high-profile projects in fashion and hospitality throughout a diverse career.