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Aleksandar Sasha Jovicic is a seasoned entrepreneur with extensive experience in diverse industries, currently serving as Co-Founder and President of Bulletproof Inc., a personal body armor development company, since October 2022. Jovicic also holds the position of Chief Executive Officer at Executive Digital, a digital marketing firm, and has founded the Serbian Build Fund, focusing on eco-friendly real estate investments. Other ventures include Co-Founder and Chief Executive Officer of The Pet Tap, a pet recovery solution, and Co-Founder and Chief Digital Officer at SportsEdTV, a leading sports coaching platform. Previously, Jovicic served as CEO of Avala Business Consulting and contributed to various digital marketing agencies, showcasing a strong background in innovative business development and digital strategies. Jovicic earned a Bachelor's of Arts in Applied Linguistics from Arizona State University.