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Craig Purnell has extensive work experience in various finance and management roles. Craig most recently served as the Chief Operating Officer at MOCO Food Services, where they oversaw company operations. Prior to that, they held the position of Chief Financial Officer at the same company. Before joining MOCO, Purnell worked as the Divisional Managing Director at Southey Holdings. Craig also served as the Regional Finance Director at Fonterra Brands Middle East and Finance Director at Fonterra Brands Saudi Arabia. Purnell has prior experience as a Finance Manager at Energizer South Africa and Financial Manager at Master Foods South Africa. Craig began their career as a Senior Manager at Ernst & Young South Africa.

Craig Purnell earned a Bachelor's Degree in Accounting and Finance from the University of KwaZulu-Natal, which they attended from 1989 to 1992. Prior to that, they completed their high school education at Durban High School from 1984 to 1988. In 1993, they pursued a Post Grad Diploma in Accounting at the University of KwaZulu-Natal.