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Franziska Roediger is an accomplished analytics professional currently serving as the Director of Analytics at Adevinta since January 2024. With extensive experience in business insights and analytics, Franziska has held key positions at mobile.de GmbH, including Co-Head of Business Insights and Head of Analytics & Customer Insights since July 2019. Previously, Franziska was a Senior Marketing Analyst at eBay Kleinanzeigen from March 2017 to June 2019, and held various roles in business analytics at Audible, Manor AG, and eBay Advertising Group Deutschland. Educated at The University of Göttingen with a Master of Science in Marketing and Channel Management, and HS Merseburg with a Bachelor of Arts in Business Administration, Franziska has demonstrated expertise in data analysis, stakeholder management, and process development throughout a diverse career.