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Hsin Ying You have been working in the marketing and communications field since 2020, starting with their role as Marketing Communication Manager at MoBagel. Hsin Ying then took on a second role at MoBagel as Marketing Communication Manager, before becoming a Marketing Intern. In 2019, they were a Research Assistant at the National Chiao Tung University Cognition and Communication Lab.

Hsin Ying You attended National Tsing Hua University from 2014 to 2018, where they earned a Bachelor's degree in Chinese Literature. Hsin Ying then attended National Chiao Tung University from 2018 to 2020, where they earned a Master's degree in Communication Studies.