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Lindsay Rauch is an accomplished marketing professional with extensive experience in brand operations and marketing across various organizations. Currently serving as the Global Brand Operations Manager at New Balance since May 2024, Lindsay previously held key positions such as Director of Brand Marketing Operations and Marketing Operations Manager at 3STEP Sports and Director of Membership at WISE Boston. With a strong background in digital marketing and strategy, Lindsay has also contributed as Assistant Director of Marketing and Digital Strategy at Bentley University and Assistant Director of Marketing & Communications at Brandeis University. An advocate for women's empowerment in sports, Lindsay is committed to enhancing membership experiences and executing innovative marketing initiatives. Lindsay's academic credentials include a Master of Science in Digital Marketing and Design from Brandeis University and a Bachelor of Arts in Communications and Spanish from the University of Connecticut.