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Latika Khanna is an accomplished professional with extensive experience in digital marketing and communications planning. Currently serving as Senior Manager of Global Communications Planning at Mindshare since December 2019, Latika has previously held various roles, including Global Communication Planning Manager and Regional Account Manager. Prior experience spans positions at Axis Bank as Digital Marketing Manager, and senior roles at NetBiz Systems Pvt. Ltd., Wavemaker, Neo@Ogilvy, MediaCom, and iProspect Communicate 2. Latika's expertise includes media planning, campaign execution, performance optimization, and strategic digital marketing for high-profile clients in industries such as real estate and beauty. Latika holds a Master's degree in Management Studies with a specialization in Marketing from Vivekanand Education Society’s Institute of Management Studies and Research.