Ivy Vaughn is a media planner at Miles Partnership. Ivy has over seven years of experience in the industry, having previously worked as a media supervisor at Karsh Hagan and as a marketing strategist and project manager at Blooming Footprint. Ivy has a proven track record in executing and optimizing media campaigns across various verticals, including tourism, finance, and property restoration. Ivy is an expert in forecast and establishing campaign KPIs and leading optimization discussions to meet campaign goals. Ivy also has experience working closely with account and creative teams to ensure an effective and cohesive messaging strategy. In addition to their planning and strategy experience, Ivy has also managed media budgets, accounted for spend across channels, and overseen billings and contracts. Ivy has mentored, trained, and grown a team of three direct reports.
Their manager is Christine Johnson, Associate Media Director. They are on a team with Katie Ellingsworth - Media Coordinator, Kat Quintana - Media Coordinator, and Lindsey Sullivan - Media Planner.
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