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Genaro Madrid has worked in the technology industry since 2007. Genaro started their career at Inventive Technologies and Media Group as a web programmer in 2007. In 2010, they moved to Appio as the Director of Interaction and Web Design. In 2012, they founded Telómero, the best and easiest way for an individual to do their accounting online. In 2014, they became a Co-Founder and CTO of Volabit, a financial service that empowers people through the use of Bitcoin. Finally, in 2016, they became the CTO of Mifiel, the most trusted e-signature SaaS solution in Mexico.

Genaro Madrid attended the Universidad Nacional Autónoma de México from 2006 to 2010, studying Ingeniería en Sistemas. Genaro also attended Stanford University from 2009 to 2010, where they completed the ME310 Class in Diseño industrial y de productos.