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Melisa Lincoln is a seasoned marketing professional with over two decades of experience in membership promotion and brand management. Currently serving as the Membership & Marketing Manager at Michigan Rural Water Association since October 2012, Melisa has successfully developed and implemented membership growth strategies and improved attendance at training classes. Prior experience includes a Marketing Manager role at Northstar Travel Media, managing multiple brand marketing initiatives, and an Associate Marketing Manager position at Wechsler Coffee, where Melisa oversaw branded coffee programs and trade shows. Additionally, Melisa worked as a Publications Coordinator at the Michigan Dental Association, contributing to various communication materials. Melisa holds a Bachelor of Science in Business Administration with a focus on Marketing from Central Michigan University.