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Don Durbin is a seasoned professional with extensive experience in market research and digital product development. Currently serving as Senior Research Manager at MetrixLab since April 2022, Don previously founded 1on1 Insights, a market research firm specializing in in-depth interviews. Earlier roles include Managing Director at Nerdery, where Don led a team to create transformative digital products, and Branch Director, significantly growing the company's Chicago presence. Further experience encompasses strategic positions at Two by Four, Shine United, Digitas, Element 79, JWT, AOL, and Campbell-Ewald, overseeing major brands like Miller Coors and Gatorade. Don holds a BA from Miami University, an MSA in Advertising from Northwestern University, and an MBA from The University of Georgia.