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James Perea is a seasoned professional in digital strategy and brand experiences, currently serving as Strategy Director at Metacortx since September 2023. Prior to this role, James held multiple positions at Iris, including CX Director and Senior Digital Strategist from May 2020 to September 2023. James also led Global Digital Strategy at Founded from May 2012 to May 2020, where responsibilities included digital analysis and strategic planning. Earlier in James's career, a role as Communications Officer at the University for the Creative Arts involved digital marketing and PR activities. In terms of education, James obtained a Postgraduate Diploma in Digital Marketing from The Institute of Direct and Digital Marketing and a BA Hons in Advertising and Brand Communication from the University for the Creative Arts.