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Peng F. is a seasoned technology executive with extensive experience in monetization and engineering, currently serving as VP of Monetization Product at Meta since October 2010. Leading a talented team, Peng oversees key initiatives including Ads, Shops (Commerce Ads), Business Messaging, and Monetization Generative AI. Previous roles at Meta include VP of Engineering, Engineering Director, and Engineering Manager, focusing on core advertising technology and machine learning. Prior experience includes co-founding eTalkup, developing user interfaces for Microsoft Office Communicator as a Developer at Microsoft, and conducting research in transportation systems and gene database analysis as a Research Assistant at the Artificial Intelligence Laboratory and Genome Institute of Singapore. Peng holds a BS in Computer Science from Nanjing University and advanced degrees from the Massachusetts Institute of Technology and the National University of Singapore.