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Patrick Keller has extensive experience in sales and strategic partnerships within the event management sector, currently serving as Director Sales for Messe München and previously as Head of Sales, Partnerships & Sponsoring for IAA MOBILITY. With a strong background in managing sponsorships and partnerships, Patrick has effectively developed and executed comprehensive concepts from the ground up, while overseeing a dedicated team and maintaining a robust sponsorship network. Patrick's expertise also includes key account management, customer success, and sales strategy development, complemented by a solid educational foundation with a Bachelor of Arts in Management and Innovation. Throughout the career, Patrick has demonstrated proficiency in CRM management, event coordination, and social media strategy, consistently driving growth and success across multiple high-profile events.