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Heike Stade is an accomplished professional with extensive experience in sales, marketing, and event management. Currently serving as Internal Sales & Networking at Messe München since October 2022, Stade previously held roles as Projektreferentin Event at AVR Agentur für Werbung u. Produktion GmbH from July 2021 to October 2022 and Internal Sales Consultant at Messe München from April 2018 to July 2020. Notable achievements include the marketing of the innovative IAA Mobility 2021 platform and the development of sales strategies for lifestyle events. Stade's career also includes significant positions at BMW Group, Kabel New Media AG, and Reger Studios, showcasing expertise in marketing communication, project management, and digital solutions. Educational qualifications include a diploma in Marketing & Communication from the Bayrische Akademie für Werbung & Marketing and training as a photographer.