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Matthaus Fresen is an experienced professional in data and marketing growth, currently serving as the Data & Marketing Growth Director at Merqueo since January 2022. Prior to this role, Matthaus held various positions, including BI Manager for Core Data and BI & Web Intelligence e-commerce at Falabella Retail S.A from July 2020 to January 2022, and Analytics & BI Manager at IPG Mediabrands from September 2019 to July 2020. Additionally, Matthaus worked at Citi from July 2015 to August 2018 in Business Analytics, focusing on generating MIS and statistical analysis to enhance understanding of consumer behaviors and customer segmentation. Matthaus holds a Master of Science (MSc) in Business Analytics from the University of Essex and a degree in Industrial Engineering from Pontificia Universidad Javeriana.