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Walter Flaat

Canada Market Lead at Merkle

Walter Flaat is a seasoned professional in the field of data services and technology development, currently serving as Chief Product Officer and Chief Data Officer for Dentsu in Canada, with previous responsibilities in the Netherlands. With a robust background that includes leadership roles at Merkle as Market Lead for Canada and as Founder & Managing Director of DAN DNA, Flaat has demonstrated expertise in managing data-related initiatives, collaborations, and technology development roadmaps. Prior experience encompasses various positions focused on data partnerships, CRM strategy, and web-related services, supported by a strong educational foundation in marketing and information engineering.

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