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Rosalit Miranda Torres is a seasoned professional in digital communication and social media strategy. Currently serving as the Director of Social Media for the Gobierno del Estado de Quintana Roo since September 2022, Rosalit also contributes as a columnist for Merca2.0 since June 2015. With extensive experience as the Director of Digifeel since January 2011, Rosalit specializes in social media strategy for politicians and businesses, as well as SEO, web development, and content marketing. Previous roles include Coordinator of Digital Media at BUAP from February 2015 to July 2020, and Project Leader at Medios de Comunicación del Sotavento. Rosalit’s educational background includes a diploma in Digital Marketing from the University of San Diego and a degree in Administrative-Social Sciences from Universidad Veracruzana, complemented by an academic exchange in Marketing and Management at the University of Otago.