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Amber Sundell has extensive experience in marketing and demand generation. Amber is currently working as the Head of Demand Generation and Customer Programs at Merative. Previously, they held various roles at IBM from 2013 to 2022, including Head of Demand Generation and Marketing Operations for Watson Health, Marketing Growth Squad Leader for Life Sciences, and Director of Marketing for Watson Health at Simpler Consulting. In these roles, they managed healthcare services product portfolios, developed B2B marketing strategies, and oversaw budgeting, campaign development, and lead generation. Before their time at IBM, Sundell worked as a Senior Managing Consultant at IBM iX from 2016 to 2019, where they successfully managed global marketing services and handled sales, consulting, and executive-level training. Prior to that, they held positions at Covalent Marketing, Suncorp, Pinpoint Systems Corporation, Target, and UnitedHealth Group, where they gained experience in marketing analytics, campaign management, and customer segmentation. Throughout their career, Sundell has demonstrated a strong ability to optimize marketing efforts and increase customer retention.

Amber Sundell attended Loyola University Chicago from 2003 to 2006, where they earned a Bachelor of Business Administration (BBA) degree with a major in Marketing. Prior to their college education, Amber Sundell graduated from Coon Rapids High School, but there is no specific information about any degrees or fields of study obtained during that time. Additionally, they have obtained certifications in Unica Enterprise Campaign Technical Mastery and Unica Enterprise Marketing Ops Technical Mastery from IBM, but the specific months and years of obtaining these certifications are not provided.