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Melissa Popp Lloyd

Director Customer Marketing at meQuilibrium

Melissa Popp Lloyd, MSW, is an accomplished professional with extensive experience in customer marketing, member engagement, and client management across various healthcare organizations. Currently serving as the Director of Customer Marketing at meQuilibrium since May 2022, Melissa previously held positions such as Regional Director of Member Engagement at Vera Whole Health and Director of Program Enrollment and Participation Engagement at Retrofit. With a solid foundation in health promotion and disease prevention, evidenced by a Bachelor of Science degree from The University of Texas at Austin and a Master of Social Work from The University of Texas at Arlington, Melissa has effectively led multidisciplinary teams, developed strategic marketing plans, and managed stakeholder relationships throughout a diverse career that includes roles at Johnson & Johnson, Alere, Inc., and various legislative positions focusing on healthcare policy and community outreach.

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