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Fernando Murad has extensive experience in journalism, having worked at Meio & Mensagem since March 2001, where career progression includes roles as Editor Executivo, Editor, Editor Assistente, Repórter, and Auxiliar de Redação. Prior to this, Fernando contributed to Datafolha as a statistical services provider for football from January to July 2001. Fernando holds an MBA in Sports Business from ESPM Escola Superior de Propaganda e Marketing (2015-2016) and a Bachelor's degree in Journalism from Faculdades Integradas Alcântara Machado – FIAM (2000-2003).