Lucas Lanzoni has a diverse work experience in marketing and communications. Lucas has held various roles throughout the years, starting as a Social Media and PR Analyst at Taqtile in 2012. Lucas then worked as a PR Analyst at Agência Cartaz before joining Grupo Netshoes, where they served as both a Social Media Analyst and a PR Analyst, focusing on digital communication strategies and campaigns.
In 2017, Lucas transitioned into teaching as a Classroom Teacher at English 4 Life, where they helped students learn English through engaging lectures and activities. Lucas then moved on to A4&Holofote as a PR Analyst, where they contributed to strategic communication projects for various clients.
Lucas continued to progress in their marketing career, becoming a Marketing Coordinator II at Squid, where they were responsible for branding, content marketing, and influencer marketing strategies. Lucas later took on the role of Head of Marketing Communications at Lastlink, where they led communication and marketing strategies to capture leads and increase revenue.
Currently, Lucas is serving as the Head of Marketing at Meetz, overseeing institutional communication, branding, and content marketing strategy. Lucas conducts market research to effectively communicate the company's value proposition and drives marketing initiatives to improve visibility and market performance. Overall, Lucas Lanzoni's work experience demonstrates their expertise in marketing, PR, and communication strategies.
Lucas Lanzoni has a Bachelor's degree in Social Communications: Public Relations from Faculdade Cásper Líbero, which they obtained from 2009 to 2012. Lucas also attended PM3 | Escola de Negócios e Produtos Digitais for professional training in Product Growth. In 2022, they completed professional training in Branding at Brandster | Branding School and in Marketing Digital at Escola Conquer in 2021. Additionally, Lucas has obtained various certifications including Product Growth from Cursos PM3, OKR: Gestão Ágil da cultura à operação from CoBlue, Produtividade e Gestão do Tempo from Escola Conquer, Estratégia de CRM e E-mail Marketing, Mídias de Alta Performance, Naming I - Beabá do Naming, SEO - Técnicas e otimização de páginas e sites, Branding e posicionamento de marca from Escola Conquer, and Cambridge English: Advanced (CAE) from the University of Cambridge.
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