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Pratik Jain is a Senior Business Analyst at Meesho, starting in October 2023, focusing on user growth through acquisition, activation, and branding, with expertise in market segmentation, cohort analysis, root cause analysis, and measuring the impact of brand campaigns on business metrics. Prior experience includes serving as a Decision Analytics Associate at ZS from December 2021 to October 2023, and working as a Data Analyst at ITC Infotech from February 2021 to December 2021. Leadership experience includes a role as Vice President at LEO Club International from April 2017 to April 2018 and serving as Cultural Secretary at M.V. Hall of Residence, NIT Rourkela from July 2015 to June 2016. Pratik Jain holds a dual degree in Civil and Transportation Engineering from the National Institute of Technology Rourkela, completed between 2015 and 2020, and earlier education includes higher secondary schooling from D.A.V. Public School and secondary schooling from Saint Mary's School.