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Caroline Lumpkin

Senior Media Planning Strategist at medialab

Caroline Lumpkin is a skilled media planning strategist currently at MediaLab, where responsibilities include building strategic media plans, collaborating with sales and client services, and providing insights on campaign performance. Since joining MediaLab in July 2022, Caroline has successfully closed over $1M in deals within the first six months. Previously, Caroline served as a senior campaign manager at Netsertive, focusing on digital campaign optimization and execution. Caroline also has experience as a corporate sales support representative at Lenovo, and as a marketing consultant at Sinclair Broadcast Group, where significant marketing campaigns were developed for various major clients. Caroline holds a Bachelor of Science degree in Promotion and Administration from East Carolina University.

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